Digital Marketing Blogs

Digital Marketing Blogs In this modern era it would be foolish to ignore the significance of digital marketing.  One of the most effective ways to market your brand, increase brand awareness and expand your audience.  Digital marketing can play a significant role in the success of your business. However, if you don’t have a budget for digital marketing, you might want to try your hand at it yourself.  If this is the case, you will need to research what digital marketing is, what it involves and what you need to do.  This is what my digital marketing blogs are designed to do. My digital marketing blogs aim to inform, help and advise, my blogs cover everything you need to know.  From social media marketing, to online reputation management.  From creating a strategy, to implementing it too.  Helping you to implement a digital marketing strategy that can make a success out of your business.

What are the benefits of Online Reputation Management (ORM)?

Posted by on May 15, 2019 in Digital Marketing Blogs | 0 comments

Online Reputation Management (ORM) is the process of controlling the online reputation of your business.  It involves continually analysing the internet to see where and when your website or brand is mentioned, so that you can respond immediately. How your business is perceived online, on websites and on social media, is incredibly important to the success of your business.  Without ORM, you risk your brand reputation being tarnished or even destroyed by negative social media posts, blogs or comments that have gone viral.  To learn more about ORM and its benefits, read this blog.

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The main digital marketing mistakes you should avoid making

Posted by on May 1, 2019 in Digital Marketing Blogs | 0 comments

Digital Marketing is a fantastic tool to help increase brand awareness and advertise your company. But if you don’t understand the process of marketing digitally you are likely to make some common digital marketing mistakes.  If you do make these mistakes then you might find your internet marketing becomes ineffective, draining your time and resources.  For this reason, you should take the time to understand what not to do when marketing a website.  To help you, I have put together this infographic to show you the most common digital marketing mistakes. 

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What does digital marketing involve? The 6 main areas

Posted by on Apr 17, 2019 in Digital Marketing Blogs | 0 comments

Digital Marketing (DM) is the process of marketing a brand, products or services through a digital medium, such as the internet, mobile phones etc. It is an incredibly important and valuable tool in increasing brand awareness, visitors to your website and customers.  But what does DM involve?  If you are going to create a successful digital marketing strategy, you need to understand the six main digital marketing areas.  Understanding digital marketing in its most basic form is a necessity, which is why I have put together this useful infographic.

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What does website optimisation include?

Posted by on Apr 1, 2019 in Content Writing Blogs, Digital Marketing Blogs | 0 comments

What is website optimisation?  Simply put, its the process of changing a website so that it appears higher on the list of search engine results  As more than half of internet users won’t even get through the first page of search engine results, it’s important to get your website as high on the list as possible. Search engines display their results according to how they rank websites, which is based on the relevance, readability and quality of the website.  To optimise a website, you need to know the different factors that search engines use in their evaluation.

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Creating a Social Media Marketing Strategy

Posted by on Feb 23, 2018 in Digital Marketing Blogs | 0 comments

Before you start posting on social media, you first need to develop your social media marketing strategy.  This social media strategy will define what content you post, when, where and how regularly.  It will help you to achieve your business goals and make your social media campaign much more successful…Read more.

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What is Digital Marketing?

Posted by on Feb 12, 2018 in Digital Marketing Blogs | 0 comments

Digital Marketing is a diverse and well-rounded area that includes many sub-specialties.  Understanding it is important in developing and implementing an effective digital marketing strategy and strong digital marketing campaign. From content writing, through to analytics, a digital marketer needs to be extremely familiar with all areas of digital marketing….Read more.

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